LGB17_B1_Poster_nOL-04.jpg

LAFORET

Laforet Grand Bazar is the biggest sale event of Laforet Harajuku. During this sale, people wait in a queue before store opening and entry gets restricted because of the oversized crowd. For this ‘Grand Bazaar’ we expressed the excitement towards the sale with the idea of the “impatient typo”.

The long-awaited Grand Bazar is coming. This is something you need to make a note about in your calendar and post about on SNS. In modern society, our daily life is accompanied by high-paced typing. Many of you must have experienced making typos when you get too excited, haven’t you?  So by using such “impatient typo” we are aiming to express the excitement and promote expectation towards the Grand Bazaar.